Privacy Policy

Privacy Policy – SUREVIOLET

Brand Name: SUREVIOLET
Contact Email: info@sureviolet.com
Contact Phone: +852 5687 0940
Business Address: B27, Shing Lee Commercial Building, 8 Wing Kut Street, Central, Hong Kong
Business Hours: Monday – Friday, 9:00 AM – 6:00 PM (Hong Kong Time)

1. Introduction

SUREVIOLET ("we", "our", "us") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and purchase our women's handbags, bags, and accessories.

By using our website and placing an order, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

We may collect the following types of information:

A. Personal Information You Provide:

Name, email address, phone number, shipping address, billing address
Payment information (credit card, debit card, PayPal, etc.) – processed securely by third-party payment gateways
Order details (bag style, color, size, quantity, custom requests)

B. Automatically Collected Information:

Device information (IP address, browser type, operating system)
Usage data (pages visited, time spent on site, referral source)
Cookie data (see Section 8)

C. Information from Third Parties:

Social media login (if available) – limited to public profile and email

3. How We Use Your Information

We use the collected information for the following purposes:

To process and fulfill your orders (shipping, tracking, invoices)
To communicate with you (order confirmations, shipping updates, customer support)
To improve our website and product offerings (e.g., understanding which bag styles are most popular)
To send promotional emails (only with your consent – you may opt out at any time)
To detect and prevent fraud or unauthorized transactions
To comply with legal obligations (tax, customs, or regulatory requirements)

4. How We Share Your Information

We do not sell, trade, or rent your personal information to third parties for marketing purposes.

We may share your information in the following limited cases:

Third Party	Purpose
Payment processors (e.g., Stripe, PayPal)	To process your payment securely
Shipping carriers (e.g., DHL, FedEx, SF Express)	To deliver your handbag orders
Customer service tools (e.g., email platforms)	To respond to your inquiries
Legal authorities	If required by law or to protect our rights

We ensure all third parties comply with applicable data protection laws.

5. International Data Transfers

Your information, including personal data, may be transferred to and maintained on servers located outside of your country of residence. By using our website, you consent to this transfer. We take reasonable steps to ensure your data is protected in accordance with this Privacy Policy.

6. Data Retention

We retain your personal information only as long as necessary for the purposes outlined in this policy, including:

Order processing (typically 5-7 years for tax and legal compliance)
Customer communication (until you request deletion)
Fraud prevention (as required by law)

When no longer needed, your data will be securely deleted or anonymized.

7. Your Rights and Choices

Depending on your location, you may have the following rights:

Access: Request a copy of your personal data
Correction: Update inaccurate or incomplete information
Deletion: Request deletion of your data (subject to legal exceptions)
Opt-out: Unsubscribe from marketing emails using the link in each email
Data portability: Receive your data in a structured, machine-readable format

To exercise any of these rights, please contact us at info@sureviolet.com.

8. Cookies and Tracking Technologies

We use cookies and similar technologies to:

Enhance your browsing experience
Remember your preferences (e.g., language, currency)
Analyze site traffic and performance
Show relevant product recommendations

You can manage your cookie preferences through your browser settings. Disabling cookies may affect certain features of our website.

9. Data Security

We implement appropriate technical and organizational measures to protect your personal information, including:

SSL encryption for all data transmission
Secure payment gateways (PCI compliant)
Restricted access to personal data within our team

However, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security.

10. Children’s Privacy

Our website and products (including women's handbags and accessories) are not intended for children under 13 years of age. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us immediately.

11. Third-Party Links

Our website may contain links to third-party websites (e.g., social media, payment portals, shipping carriers). This Privacy Policy does not apply to those sites. We recommend reviewing their privacy policies before providing any personal information.

12. Updates to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. We encourage you to review this policy periodically.

Material changes will be notified via email or a prominent notice on our website.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Email: info@sureviolet.com
Phone: +852 5687 0940
Address: B27, Shing Lee Commercial Building, 8 Wing Kut Street, Central, Hong Kong
Business Hours: Monday – Friday, 9:00 AM – 6:00 PM (Hong Kong Time)